Tips you must follow to bestow corporate gifts to employees
Corporate gifts are not just for clients but also for employees. Undeniably, employees are a valuable asset for every company, which no one wants to lose. It is employees who take the business to new highs. When you give privileges and respect them, they work with redoubled energy and motivation to achieve the organization's goals. The organization puts a lot of effort to make the workplace friendly, healthy, and happy. There are many organizations in the US, who are giving non-cash incentives to its employees. The companies are spending billions to make employees happy. The employees are encouraged by providing rewards when they achieve quarterly or half-yearly goals. If they do some innovative work by going the extra mile from their profile, they are recognized.
Businesses also bestow gifts to the employees on holidays, birthdays, and work anniversaries.
Why is gifting important for employees?
Improve motivation
When you give a gift to the employees, recognizing their performance will help the employees and team members work hard and put double efforts to get that gift to them the next time.
Strengthen relationships
The organizations would bestow gifts to the employees on their work anniversaries or birthdays. This makes the employees turn loyal to the company. It also strengthens their relationship with the company.
Improve team spirit
When you gift the employees or clients on the festival times, they feel joyful for being part of their celebration.
Turn loyal
If your business is operating in different parts of the world, gifting will connect all the employees. This also makes them work loyal to your business.
An opportunity for a company to appreciate employee efforts
The management would also get a chance to show their appreciation for the employees, who put a lot of effort in the company's growth.
Here are a few more reasons why companies gift employees
Improve customer satisfaction
The employees who are happy with the company would try to keep the customer happy and satisfied. A survey conducted a long back and found that employee recognition has increased customer satisfaction.
Increase sales
A survey conducted by Aon Hewitt disclosed that when you engage the employees by 1%, it helps you improve the sales up to 0.6% in the company.
Staff turnover
The companies that recognize the employees by bestowing the corporate gifts have retained the employees by 31% over the companies that do not have any recognition program of the employees. A survey is conducted by considering 1389 companies and found that 25% are less likely to invite problems from the top-performing employees when they are rewarding them.
High productivity
There is a difference of 20% in the companies' productivity level that are recognizing the employee efforts through corporate gifts over the companies that are not gifting as per Gallup. Moreover, there is a reduction of 41% of absenteeism.
Huge profits
The company with high employee engagement levels would reap thrice more profits than companies with low employee engagement.
What kind of gifts you must choose for employees
The logo gifts that you give to the employees can be a calendar, mug, thermos, pen, charger, or a recognition letter. However, it is challenging to choose corporate gifts for employees from a wide range of options to appreciate your employees. However, there are a few sites where you can find the gifts exclusively to gift clients and employees. You can land on those sites to choose the best gift that would be appreciated by the employees. It is said that a thoughtful gift is worth than giving a cash bonus to the employees. Corporate gifting is growing at a rapid pace. Many companies are rewarding the employees to contribute their efforts. The most concerning part by the companies are that they are not receiving the required rewards and recognition, taking a toll on their morale and motivation.
There are various occasions on which you can gift the employees to boost their morale. The occasions can be corporate events, work anniversaries, milestones, holidays, and festivals.
No matter whatsoever may be the occasion; you must follow these tips to bestow a gift to the employees.
Low-cost ideas
You can choose these gifts if you are bestowing them regularly to the employees. The excellent quality gifts must be purchased; otherwise, employees feel de-motivated and devalued. The low-cost ideas can be mugs, electronic chargers, notebooks, and so on.
Medium cost ideas
There are many gift ideas that you can plan for the employees that are of medium prices such as bags, travel mugs, USB drives, and so on.
High-cost ideas
There would be enough for you to give the best corporate gift to the employees. These gifts would be cherished by them forever. It also makes them proudly tell their friends how happy they are in receiving their companies' gifts. These gifts include Bluetooth speakers, leather bags, and so on.
What are the dos and don'ts of choosing corporate gifts?
Few of the dos and don'ts of selecting the best corporate gift include:
Every gift should be the same
When you are gifting something to the organization's employees, make sure that everyone receives the same. You also need to make sure that the gift is given to everyone. You should not show indifference in bestowing the gifts to the employees. Every employee must be given the same value, including the part-time workers, cleaning staff, housekeeping, and so on.
Do not give the work-related gifts
You should not just take the items that can be used in the office for corporate gifts. You can also offer something that can be used outside the organization too.
Coordinate with the management
If there are many bosses in the company, they should come together and decide the gift for the employees rather one giving a different one to their group of employees.
Address the gifts right
When you are bestowing the gifts to the other state's employees, ensure that you write their names correctly. If you send gifts to the people at the professional levels, you can add a message in the gift. The message must be addressed to each recipient to make it personal.
Give a different gift every year
You should not repeat giving the same gift to all the employees every year. Try bestowing different gifts each year. When the gift is unique, it makes the employees feel happy. You must give individual gifts to every employee instead of giving one gift to the whole team.
A gift must be neutral
The gift you choose must be generic and not specific to gender. You can give bags, mugs, and charges, and so on to the employees.
Give it personally
You must bestow the gift to each employee individually. It makes them feel happy by receiving from their bosses' hands.
Keep the event in mind
If you are bestowing a gift to the employees for an occasion, you must keep the event in mind when choosing the gift. In case you are inviting the clients and stakeholders for the meeting, you must bestow the corporate gift of superior quality. The gifts you give would make people learn how much you care for the occasion.
Keep receiver in mind
The effective way to choose the corporate gift is to keep the receiver in mind. If you cannot select the best gift for your employees, you must keep them in mind. It helps you to get many ideas and thoughts. You can put yourself in the shoes of the receiver and imagine what gift would make you delighted. Be it you are giving the client, employee, or anyone the gift, think what they would love the most, and bestow it. This brings a smile on their face.
Give gifts that can be used every day
The gifts that you are going to bestow must let employees use it every day. If the gift can be used every day, then it makes a huge impact than you can ever imagine. If you have bestowed a gift that an employee can see it every day or on the office table or while closing the bag, it makes them think about you multiple times. It is a positive thing for your business.
Keep cultural factors in mind
In the corporate world, people from different cultures will come to work in your state. You must keep the cultural differences of every state in mind and choose the gift accordingly. The gift you choose must not offend the receiver be the receiver is an employee or a client. You must learn about their culture and essential occasions. You must know the gifting traditions of their state. If you wish your friends who are from the same culture, you can wish the employees who are in the same culture. It makes them feel special and delighted.
Gift without going overboard
It gives the recipient a feel-good factor when they are bestowed with a gift, especially from employers. It also bridges the gap between the client and the company. You must keep the budget in mind before you go buying the gift. Though you cannot buy a big gift within the budget, you can buy a quality product that is small but adds value. When you bestow a low-quality gift, it takes a toll on the credibility of your brand. At no cost, you should not give that image.
Make sure gifts are useful
When you are choosing the gifts, you will keep quality in mind, but at the same time, you must give preference to the usefulness. If you are giving a gift that the recipient cannot use, there is no point in gifting those items. If they don't use it, it wastes your time and energy spent choosing it. Though the clients and employees would appreciate your sweet gesture, you can take it to the next level by gifting what they want. The best example would be the USB drive, which they use every day. You can also give passport cover.
Make the gifts look appealing
You have purchased a beautiful gift and wrapped it in a shoddy paper; it takes all the impression. You need to pay attention to the packaging of the gift. Ensure to present the corporate gift in a presentable and elegant manner. When you are gifting to the employees or clients to show gratitude towards them and are not decorated properly, your brand leaves a bad mark.
Do not just pay attention to holidays
The gifts are given during occasions to lift the spirits of the employees and clients. Giving a New Year gift is a business etiquette followed by most of the companies. However, at this time, every business would give gifts to its clients. So, the chances of your gift to stand out from others would be rare. Though it is good to hand out gifts during occasions, it is also good to focus on other times to bestow gifts. When you bestow gifts to the employees in other seasons, it surprises the clients and makes them feel happier than bestowing the gifts on regular occasions. This is the time when business partners or clients would not expect anything from you. When you send this, it shows a token of appreciation that makes the recipient feel pride and delighted.
Do not be over promotional
Many people think of printing the brand logo on the gifts they send to the clients to get business and make customers happy, but this could ruin your business. It also gives a negative impression about you to the client that you are expecting business from them. This is a kind of bribe. You should never make them think this way. The primary purpose of gifting is to strengthen the bond between you both and show appreciation for being with you rather than selling your products or services to them. As you are working with them, then it is time for you to show how much you care for them than showing how much business you need from them.